Technology · Tier one
How to get featured in TechCrunch
How to get featured in TechCrunch: what its reporters cover, where news tips and releases go, why it rejects guest posts, and how to approach a beat reporter.
- Website
- techcrunch.com
- Lead time
- Breaking news and funding: same day to a few days, usually under embargo. Features and trend pieces: several weeks.
- Last verified
At a glance
Audience. Founders, investors, operators, and tech professionals tracking startups, venture funding, and the technology industry.
- Startups
- Venture capital and fundraising
- AI
- Security
- Apps
- Fintech
- Climate
- Hardware and transportation
- Staff reporting
- Staff reporters cover beats such as startups, venture, AI, security, apps, fintech, and transportation, plus newsletters, podcasts, and events like Disrupt and Startup Battlefield.
- Contributed articles
- None for outside writers. TechCrunch's contact page says it does not accept pitches or guest post submissions.
- Opinion and op-eds
- No public op-ed submission route. Analysis and commentary come from staff.
- Press releases
- TechCrunch's tips page says press releases and pitches can go to its tips email. Releases are raw material for reporters, not copy that gets republished.
Pitching TechCrunch, step by step
Identify the reporter whose beat matches your news by reading recent TechCrunch bylines in your category.
Lead with the news in one or two sentences: the round, the investors, the product, or the data, with real numbers.
Offer an exclusive or an embargo to one reporter with a clear time and date, and honor it.
If you do not know the right reporter, send the release or pitch to the tips address on the Got a Tip page.
Have the founder, customer, and investor available for a call on the day of the pitch.
Use Signal or WhatsApp only for sensitive information, as the tips page describes.
How TechCrunch decides what to cover
TechCrunch is built around startups and the money behind them. Its reporters cover beats such as venture and fundraising, AI, security, apps, fintech, climate, hardware, and transportation, and the site’s newsletters, podcasts, and events, including Disrupt and Startup Battlefield, extend that coverage. News leads: funding rounds, launches, acquisitions, layoffs, breaches, and policy moves that change how tech companies operate.
What makes the cut is usually scale, novelty, or a signal about where an industry is heading. A seed round on its own is rarely enough. A round with a notable lead investor, a credible founding team, and a product that says something about a market is a different story. The security desk also does investigative work that relies on sources, which is why the tips page offers encrypted channels.
How to pitch TechCrunch
Pitch a reporter, not the publication. Read recent bylines in your category, pick the one person whose beat fits, and send a short email with the news in the first line. Include the numbers that matter: amount raised, lead investor, customers, revenue scale if you share it, and what changes because of the news.
Exclusives and embargoes are standard practice. If you offer one, offer it to one reporter, state the timing clearly, and do not shop it in parallel. When you cannot find the right person, TechCrunch’s Got a Tip page says press releases and pitches can go to its tips email. For sensitive information, the same page lists Signal and WhatsApp and notes that SecureDrop submissions are paused.
Many TechCrunch reporters list on the staff page how to verify outreach from them. Use that page to confirm you are writing to the right person.
Contributed articles and op-eds
TechCrunch’s contact page is direct: it does not accept pitches or guest post submissions. There is no contributor network and no public op-ed process. The TechCrunch Brand Studio and partner content are commercial products sold through the business side. Treat them as advertising, not coverage.
Frequently asked questions
Does TechCrunch accept guest posts?
No. Its contact page says it does not accept pitches or guest post submissions. Coverage comes from staff reporting.
Can you pay to be featured in TechCrunch?
Not in editorial coverage. TechCrunch sells advertising, events, and partner content through its business side, which is separate from staff reporting.
Who should I pitch at TechCrunch?
The reporter who covers your beat, found through recent bylines and the staff page. If you are unsure, send news to the tips address on the Got a Tip page.
Earning TechCrunch coverage is mostly about the story you bring and the reporter you choose. A PR-led approach to media relations starts with the news, the numbers, and the timing before anyone writes a pitch.
Mistakes that get pitches ignored
- Submitting guest posts or contributed articles. The contact page says they are not accepted.
- Funding pitches without the amount, lead investor, and what the money is for.
- Shopping the same exclusive to several reporters at once.
- Blasting every reporter on staff with the same release.
- Pitching incremental feature updates as major launches.
Keep going
Related outlets
Sources for this profile (3)
Profiles describe public editorial processes and are reviewed periodically. Digitize is not affiliated with TechCrunch. Spot something out of date? Email [email protected].